Little blog of big ideas

Target your audience: Customer archetypes and buyer personas General

July 9, 2024

Target your audience: Customer archetypes and buyer personas

Looking to target your audience effectively? Understanding and defining your target audience and their needs…

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July: from startup to global ecommerce and retail success Small Business Success Stories

July 4, 2024

July: from startup to global ecommerce and retail success

In the bustling streets of Collingwood, Victoria, two friends - Richard Li and Athan Didaskalou…

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Eco-friendly packaging and shipping options General

June 11, 2024

Eco-friendly packaging and shipping options

Are you a small business owner looking to make your business practices more eco-friendly and…

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How you can create repeat customers General

June 11, 2024

How you can create repeat customers

One of the most valuable assets any entrepreneur can cultivate is a loyal base of…

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The magic behind small business branding General

June 3, 2024

The magic behind small business branding

In the bustling world of ecommerce, every business is after attention. Small businesses often find…

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Small business ideas for mums: Making the most of your time and skills General

May 9, 2024

Small business ideas for mums: Making the most of your time and skills

In 2024, many mothers are seeking to balance the demands of parenthood with the desire…

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From sample to sold: How you can design a product General

May 9, 2024

From sample to sold: How you can design a product

Are you an Aussie small business owner with a dream to create your own products…

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How to grow a sustainable small business General

April 22, 2024

How to grow a sustainable small business

Did you know that small businesses can be superheroes for our planet? 🌍 They have…

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Brittney Saunders’ FAYT the Label, and its size inclusivity GeneralSmall Business Success Stories

April 16, 2024

Brittney Saunders’ FAYT the Label, and its size inclusivity

Saunders has reshaped the landscape of Aussie fashion with her viral store, FAYT the label…

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